Writing About Young People and Social Media (obviously)

Quick one!

I’ve spent the last couple of months working with the SWNS Media Group, OnePoll and 72Point on innovating their digital offerings and helping them reach a new demographic – the kids. Big things are coming for Generation Y and Generation Z.

Anyway – I’ve also done some writing!

This blog for OnePoll is an introduction to the new Youth Engagement offering that we’ve been working on, complete with GIFs:

Five Ways We’ve Been Doing Youth Research Wrong Our Whole Lives (And What We Should Actually Be Doing)

And I jotted down some tips on how PR companies can keep their social media alive when the office is empty to contribute this 72Point post:

Why Summer Is The Time To Shine On Social Media 

Read, learn and enjoy!